Today, the news is full of articles about patents, acquisitions,
lawsuits, and product launches all focused on one industry: mobile
technology. We’re rapidly entering a period where demand for desktops
and laptops is diminishing and want for tablets, smartphones, and other
mobile devices is skyrocketing. The computing capabilities of mobile
devices today are so advanced that you check the weather or surf the web
as well as complete more complicated to-dos, like transfer money into
your checking account. Mobile technology is advancing everyday, making
everyone’s lives a little more convenient on a personal and business
level. Here are some interesting ways that a business can maximize
smartphone capabilities to grow your business.
With 750+ million users, 55% of all social site visits, and 40% of daily web traffic, Facebook is more than just a simple social media website. It enables users to stay up to date with current news about their friends and the world, check into places where they are currently hanging out at, view advertisements tailored to their interests, and send private messages and chat with friends. Facebook has also become a business tool, giving businesses a channel to connect with an interested audience who are more likely to respond to advertisements, deals, or discounts.

