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SnapHawk Blog

SnapHawk believes that an informed client makes better decisions. In the ever evolving world of digital marketing, it takes serious effort to stay on top. Here at the SnapHawk blog, you'll find updates on the latest developments in digital marketing and tech trends so you that you can stay connected and informed about important issues that impact your business.

Viewing entries tagged Local

mobile marketplace, trends in mobile marketing

Going Mobile

In today’s ever changing world of marketing, mobile is now the place to be. Looking at trends in marketing over the past few years there has been an amazing progression along with the prevalence of smartphones to a more mobile based strategies.


Advertising with Mobile

Advertising is one major way that marketers are taking advantage of the mobile trend. As a Mashable article calls it, appvertising (or advertising on mobile apps) can add great benefits to a marketing strategy. When consumers see ads on TV they may not be so inclined to follow the call to action in those ads because it takes some effort. However, with mobile appvertising ads become more interactive and a consumer can take a look at your product with a quick touch of the screen.


Tips, Creative Solutions, Internet Trends, MobileToday, the news is full of articles about patents, acquisitions, lawsuits, and product launches all focused on one industry: mobile technology. We’re rapidly entering a period where demand for desktops and laptops is diminishing and want for tablets, smartphones, and other mobile devices is skyrocketing. The computing capabilities of mobile devices today are so advanced that you check the weather or surf the web as well as complete more complicated to-dos, like transfer money into your checking account. Mobile technology is advancing everyday, making everyone’s lives a little more convenient on a personal and business level. Here are some interesting ways that a business can maximize smartphone capabilities to grow your business.


Tips, Internet, Creative Solutions, Internet Trends, Facebook  With 750+ million users, 55% of all social site visits, and 40% of daily web traffic, Facebook is more than just a simple social media website. It enables users to stay up to date with current news about their friends and the world, check into places where they are currently hanging out at, view advertisements tailored to their interests, and send private messages and chat with friends. Facebook has also become a business tool, giving businesses a channel to connect with an interested audience who are more likely to respond to advertisements, deals, or discounts.

While Facebook is clearly not lacking in variety of features, the social media giant continues to innovate and launch new applications and updates frequently. It’s hard to stay current with all the new features, so here’s a summary of Facebook’s latest additions and how they can make your social experience even more awesome.

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