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SnapHawk Blog

SnapHawk believes that an informed client makes better decisions. In the ever evolving world of digital marketing, it takes serious effort to stay on top. Here at the SnapHawk blog, you'll find updates on the latest developments in digital marketing and tech trends so you that you can stay connected and informed about important issues that impact your business.

Category : Small business/ Entrepreneur

Have you ever thought about the way your office space motivates workers, promotes their creativity, or increases productivity? Twitter reinforces their bird-centric branding with designs like the one at left, and we’ve all heard of extraordinary work facilities like the GooglePlex, Facebook’s HQ, or Pixar’s campus which have revolutionized the definition for “cubicle.” Now game rooms, cafeterias, work out centers, colorful paint and super-shiny and sleek furniture are part of the mix. And don’t forget Red Bull London’s office with an enormous slide for traveling between floors. Now that’s introducing a playful vibe into the workplace!

Talk about taking branding to a whole new level. Do you think your mind would gravitate more strongly toward your company’s unique qualities, vision and overall marketing strategy if you were surrounded by physical reminders throughout your day?

Perhaps you’re not ready to make the plunge toward a totally-futuristic office design, but you want to incorporate something a little new and funky. Check out these wild and off the wall products for introducing a little zaniness into your space. You never know: it may spark more imagination than you expect!

Developing business partnerships or strategic alliances traditionally brings to mind mounds of paperwork, attorneys, and long legal documents. Also, the belief that these alliances could somehow limit flexibility can scare businesses away from developing these partnerships. However, by slamming the door on this opportunity, your firm could be missing out on a significant platform to grow your business and provide value for your clients.

Partnerships, at their most basic level, are simply a business-to-business collaboration and are only as complicated as you make them. If your business does not have a budget for intensive advertising or media campaigns, relying on free PR such as customer referrals from partnerships is a key channel for incremental business. According to the “Small Business Notes” website, companies in partnerships report that at much as 18 percent of their revenues come from their alliances...

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